WeChat For Real Estate Businesses | Real Estate Tech

The Key Benefits of WeChat Mini Apps for Real Estate Vendors

Quickest Connection

Mini Programs are directly embedded in the WeChat platform, unlocking dependable connections to your Chinese audience.

Great First Impression

Build trust, instantly. Engage your Chinese buyers on WeChat – a platform they’re already active on and familiar with.

Easy Control

Effortlessly manage and update your content. Export and learn from your data. Integrate a range of other CMS / CRM tools.

Economical

Avoid the requirement of an ICP licence, hosting or server support that comes with running a Chinese website.

Common Issues in Converting Chinese Real Estate Enquiries

Disjointed Customer Experience

International websites run slowly and unreliably in China, giving a reduced customer experience and impacting your digital sales funnel.

Poor Brand Visibility

Your properties are not getting exposure on China’s most widely-used social platforms. It’s hard to establish and maintain brand awareness.

Lack of Control

Relying on 3rd parties to manage your Chinese sales and marketing activities makes it hard to get a true sense of ROI, and sales may be lost to marketplaces and agents.

How WeChat Mini Programs Fix The Issue

Enhanced Marketing

Boost direct leads and save money on middleman sales commissions. Present a more polished brand experience that gives a better impression of your offering.

More Control

Independently manage your content, data and followers. Integrate our turnkey real estate tech solution into CMS systems and booking process, for one affordable monthly cost.

Data Driven Growth

Learn from your data and put this knowledge to profitable use. Gain complete ROI visibility as you track and manage data through our simple dashboard.

Control Your Content

Bilingual Content Management

Your brand content is available in English and Chinese, more accessible to all stakeholders.

Easily Control Access

Allow granular access to your Sales, Service and Marketing teams – maintaining security.

Intuitive Dashboard

Sidestep WeChat’s complicated Chinese controls – adjust settings and permission with ease.

Manage Enquiries

Take bookings for viewings and create waiting lists for your most popular properties.

Showcase Your Brand

Easily adjust your Mini Program template to reflect your brand colours and logo – code free.

Integrate With Other Systems

Automate real estate inventory and customer data flows across CRM and marketing platforms such as Salesforce & Hubspot.

The Tools You Need To Engage Your Chinese Buyers

Live Or Automated Chat

Chatbot functionality to engage with your Chinese buyers in real-time.

Online Form Builder

Secure promising leads and drive more direct sales using customisable forms to collect data.

Social Sharing

Grow your reputation as satisfied Chinese buyers share your WeChat Mini Program.

QR Codes

Take offline interest online – easily generated QR codes, great for marketing or open houses.

WeChat Pay

Provide a familiar transactional experience for your Chinese buyers, avoiding conversion headaches.

True ROI And Customer Insight

Own Your Data

All customer and Mini Program data can be easily interpreted and managed via one intuitive dashboard.

Create Reports

Looking to customise reports to share with your wider team? Build reports around the data collected through your Mini Program.

Improved Strategy

Monitor the growth of your Mini Program and learn from your most engaging and impactful campaigns.

WeChat Mini Programs for Real Estate Vendors